1. Genuine experiences
Reviews should describe a real experience with the business. We do not create, edit or invent reviews.
2. Source attribution
Syndicated reviews show the original author, rating, date (or "date unknown") and a link to the original source, plus a separate Credibly publication date.
3. Conflicts of interest
Reviews written by business owners, staff or competitors about themselves or rivals are not acceptable.
4. Incentives
Reviews offered in exchange for payment, discounts or other rewards must not be submitted.
5. Impersonation
Do not pretend to be someone else. Directory profiles are editorial records and are never presented as the authors of syndicated reviews.
6. Personal information
Reviews must not reveal private personal information such as home addresses, phone numbers or private emails.
7. Harassment
Threats, abuse or targeted harassment are not allowed.
8. Prohibited content
- Hate speech or discrimination
- Sexually explicit content
- Content that may infringe someone else's rights
- Spam or advertising
9. Reporting
Use Report a review to flag a concern or ask for a correction. You may include an email if you want a reply; it is never published.
10. Proportionate moderation
New imported reviews are held for moderation by default. We review reports and may approve, reject, correct or withdraw content. Decisions are recorded. We do not guarantee removal, and a report does not mean the content is unlawful.
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